| Second time’s a charm: The Totally portfolio is all set to return to the NEC after a storming 2010 edition |
By: Naomi Davis
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Posted: Friday, January 7, 2011 3:49 pm
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Last year’s new location, running in conjunction with the Spring Fair, was such a success that there was little doubt that the Totally shows would return there for this year’s show.
The great response to the new location has helped pave the way for a great return; the forthcoming show is already set to surpass last year’s in terms of size. The show has been shifted to Hall 11 for 2011, a move that has eased its growth and attracted a number of new and returning brands. In fact exhibitor space is selling so quickly that sales director Paul Grinsell predicts it will be a sell out: “We’re on target to be a third bigger in 2011, which is great news for exhibitors and visitors alike as it means more to see and more people seeing it! It is also a strong signal that the market is in better shape and feeling more confident," show director James Murray says. “We are delighted with the growth of the shows for 2011. Ultimately more exhibitors means more brands and products, more choice and innovation, and more opportunities for visitors to generate profit.”
Exhibitors are already preparing their entries for the perpetually popular ShowStopper Awards, which will once again award the best in innovation and design from across the hardware and security sectors. “There is a real sense of anticipation building around the shows now,” says James. “We’re already fielding calls on how to enter new products for the show awards. Visitors and exhibitors alike seem really determined to make the show work hard for them which motivates our team too – we’re looking forward to it!”
New for 2011 is the Totally Retail Tool Box, which will be the lynchpin of the show, replacing the previous New Product Piazza. James explained, “The big change for 2011 is a complete redesign and overhaul of our central feature. New products will still remain key to this but we are keen that visitors are able to find all the essentials for best practice retailing.”
This will include offering opportunities for visitors to improve their product and sales knowledge by sitting in on some product demonstrations, prepare for the retail future by enjoying a taster session for the Mary Portas Retailing Master Classes available across the UK, and listen to the latest retail research.There are also some exciting events taking place across the show, as James told us, “On the Sunday visitors have the opportunity to attend two prestigious awards events. The British Hardware Federation will be presenting its annual BHF Awards, rewarding great suppliers and retailers as nominated by BHF members, and everyone is also welcome to join us as we announce the winners of our Best New Product Show Stopper Awards at the close of the day.
“We are also delighted to support The Rainy Trust, who will be having a party at the National Motorcycle Museum on the Monday evening.”
The shows will take place from February 6 – 8, alongside Spring Fair at the NEC. For more information visit http://2011.totallydiy.co.uk/content/totally-diy
Totally DIY, Tools & Secure exhibitors:
A W Tools (Europe) Ltd E8
A. Perry & Co (Hinges) ltd G60
All Bees Ltd - Supreme Hardware F18
Alsibois international G9
Am-Tech D41
AR Storage Solutions D49
Arrow Fastener F61
Barrettine Products Ltd F20
Bison Adhesives A19
British Hardware Federation (BHF) C14
Bulk Hardware E40
Cadiou Industrie C28
Cannon Tools G31
Castle Hardware C20
Centre Tank Services G29
Centurion Europe (HQ) A1
Chain Products Ltd E61
Challs International Ltd B29
Chatsworth Computers E71
Ciret Ltd D20
Connect Distribution Services Ltd H38
Competitor Detective Consultants F68
Coo-Var D31
CPC B18
Crown Paints F11
Cut In Edge (CIE) F9
Dale Hardware Ltd F39
Davenport-Burgess G21
Abingdon King Dick D32
Trendsure Display Solutions G61
Draper Tools E10
Dust Elimin8 D70
Eco Ezee Ltd A20
Elco Ltd H70
Euro Showers Ltd G8
Eurolink Hardware D21
Everbuild Building Products G40
Fabriform Neken Ltd A28
Festive Lights Ltd (DRi BOX) D50
Flambeau Europlast - Stadium Brand H9
Frisco (UK) Sales Ltd G47
Fusion DIY A29
Gorilla Glue Europe C31
GT 85 Ltd D60
H & E Knowles (Lye) Limited E68
Hardware and Garden Review F60
Haxnicks Ltd H50
Headbourne Ltd D18
Hedgehog Gutter Brush J31
Henkel Consumer Adhesives E31
HG (UK) Ltd. G58
Home Hardware Southwest Ltd E19
Isaberg Rapid G49
Jegs Electrical C11
JMS Bridge Ltd D48
John Guest Speedfit Ltd C21
King Cole Ltd C10
KWB tools Gmbh & Co. KG F70
Le Mark Self Adhesive Ltd H21
Liberon Ltd E11
Liberty Hardware F59
Lift Hold & Separate Ltd C30
Lodi UK Limited H8
London & Lancashire Rubber Company F8
M Marcus Ltd B10
Mako (uk) Ltd G19
Master Lock D10
Mica DIY F31
Mirka Abrasives Ltd F81
Monument Tools Ltd A10
M-Ports Ltd G51
Mueller Primaflow A11
Olympia Tools (UK) Ltd F49
Colortrend General Paints D39
Pik-a-Pak Home Electrical G20
Plasti-Kote Ltd F48
Plews Inc D71
Polyvine Ltd E21
Procter Brothers Limited E20
RB UK Ltd E30
Redi Shade Inc G69
Rhino Professional G38
Rigby Taylor Paints Ltd D46
Right Equipment G50
Robimatic Plc T/A Oracstar B20
Rolson Tools E49
Rothley Limited D29
Route 1 Group Ltd D9
Rustins H10
Salepoint B11
Samuel Lewis Ltd H28
Sealey Power Products E70
Select Hardware Ltd D61
Shurtape (UK) Ltd F41
Sika G11
SMC Corporation Limited D37
Sphinx Industrial Supplies Ltd D30
Stairs2u Ltd H48
Stax Trade Centres E41
Sterling Locks Limited H29
Sycamore UK Ltd B28
TECROSTAR D69
Tembe DIY Products G59
The House Nameplate Company D38
Tool Connection F21
Toolbank F51
Tor Coatings Ltd F38
Trimaco F30
TROLLULL/Oscar Weil GmbH D28
True Brands Ltd F7
URFIC C29
Veto BV E80
Vitax Ltd A31
White Hound Advertising Inc. G69
White Hound Advertising Inc. D71
Williams Wheel Ltd E65
Yale G30 |
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